Christmas in July

From Iconic Art Form to Beloved Traditions

The origins of ‘Christmas in July’ can be traced back to the heartwarming 1892 French opera, Werther, where a group of children rehearses a Christmas song in July. During the opera, one of the characters remarks, "When you sing Christmas in July, you rush the season." In 1933, Camp Keystone, a summer camp for girls in North Carolina, held the earliest celebration of Christmas in July. They embraced the festive spirit by decorating a Christmas tree, exchanging gifts, and even welcoming a visit from Santa Claus.

However, the concept of ‘Christmas in July’ gained national attention through the iconic Hollywood comedy film in 1940 Christmas in July. The film tells the story of Jimmy MacDonald, an office worker yearning for validation and a better life. After a prank by his co-workers, he believes he has won a slogan contest, leading to his promotion and a shopping spree to splurge on luxuries and gifts for loved ones. However, chaos ensues when the truth is revealed. With the help of his girlfriend and an unexpected twist, Jimmy gets a chance to prove himself and potentially fulfill his aspirations.

In the film, the concept of Christmas in July arises from the main character's delight in giving gifts to loved ones and indulging in the excitement of material abundance, reminiscent of the joy we experience during the Christmas season.


Christmas in July has since become a cherished tradition, allowing us to extend the magic of Christmas beyond December. Christmas lovers living in the North Hemisphere can experience the best of both worlds - the warmth of summer and the enchantment of holiday cheer. To add to the excitement, the Hallmark channel offers a wide selection of Christmas movies, indulging your passion six months before the actual holidays.
 

Experience the Magic of European Christmas Markets

Unleash the magic of Christmas and indulge in the excitement of Europe's iconic Christmas Markets. Embark on an enchanting river cruise along the Danube on the exquisite ms AmaMagna and learn about the origins of Christmas traditions in each destination, gain insights into local customs, and deepen your understanding of the rich heritage surrounding this wonderful season.

Journey through Hungary, Slovakia, Austria, Germany, and the Czech Republic as you explore the cities and towns along the legendary Danube River. Twinkling lights, festive treats, handicrafts, and unique decorations await you at every Christmas market. From the UNESCO World Heritage Sites in Budapest and Vienna to the medieval charm of Regensburg and the captivating beauty of Prague, this tour offers a perfect blend of cultural enrichment and breathtaking scenery.

Prague during Christmas time

Don't miss out on this extraordinary opportunity to celebrate Christmas in July with an early present for yourself. Join us on November 23 to December 6, 2023 on this whimsical voyage and immerse yourself in the festive delights of European Christmas Markets.

 

Print This