Christening the AmaMora | Craig Travel

Christening the AmaMora

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The christening of the AmaMora welcomed the third ship into the AmaWaterways fleet in 2019. The celebration of the new 156-passenger vessel was lead by Co-Founders Rudi Schreiner and Kristin Karst joined by Mayor Adalbert Dornbusch of Lahnstein, Germany and Godmother Libbie Rice, president of Ensemble Travel Group. The AmaMora will be sailing the enchanting Rhine River to accommodate the increased interest in river cruising through Germany.

The day of festivities began as the garland trimmed ship docked in Lahnstein where everyone was highly anticipating the “Rhine Romanticism” themed dockside ceremony. Each guest donned a wine leaf and flower pin while local entertainers gave guests a glimpse into Lahnstein’s rich history with a performance of maritime songs. The “shanty” men’s choir and a group of elegantly costumed dancers preformed traditional music and dance from the early 19th century in front of the spectacular backdrop of Stolzenfels Castle.

“This has truly been a record-breaking year for us, and we are very proud to welcome AmaMora to our wonderful fleet of ships that are built to meet the needs of today’s travelers who crave a luxurious and personalized vacation experience,” said Schreiner. “With multiple dining venues, a well-equipped gym with a Wellness Host and heated swimming pool with swim up bar, AmaMora’s design reflects her most recent sister ships, AmaLea and AmaKristina, but her fresh, rich color scheme is uniquely her own.”

Following the performances, speeches and blessing of the ship, Godmother Libbie Rice officially named AmaMora with the traditional christening of champagne on the ship’s hull.

“I am so thrilled to be christening the beautiful AmaMora today. ‘Ama’ means love, and I can feel the love that has been put into this ship – from her breathtaking design and craftsmanship to her warm, thoughtful service, and of course, the meticulously planned itineraries she will sail through some of Europe’s most amazing destinations,” said Rice. “I know all who sail on AmaMora will feel the same sense of homecoming I did, the moment they step on board.”

AmaMora’s inaugural season is on the Rhine River sailing seven-night cruises between Amsterdam and Basel. Guests can enjoy floor-to-ceiling windows in the ship’s lounge area, the signature twin balcony staterooms and the spacious Sun Deck, all thoughtfully designed to provide breathtaking views of the passing scenery. A highlight of the Rhine cruises is the scenic 40-mile voyage through the fascinating UNESCO World Heritage Rhine Gorge with its steep valley sides covered by terraced vineyards and more than 40 hilltop castles, some dating back to Roman times. Itineraries include the Enchanting Rhine, Captivating Rhine, and Christmas Markets on the Rhine. As part of the company’s first-ever Loyalty Appreciation Month, returning guests will be recognized with a special Christmas Markets on the Rhine sailing on board AmaMora, departing November 25, 2019.

With four restaurants to choose from, the ship delivers award-winning cuisine and service along with enhanced guest amenities such as an onboard cinema; a large boutique; an expansive Zen Wellness Studio, complete with a large exercise area offering group classes in stretching, cardio and core strengthening and spin classes led by a professionally trained Wellness Host. A juice bar and two massage rooms, along with manicure, pedicure and hair services; and a sun deck with a large heated pool, relaxing whirlpool and sky bar add to the enjoyment on board. All sun deck facilities are easily accessible via an innovative pop-up elevator serving all four decks.

AmaMora has joined the two 2019 newly launched AmaDouro, sailing Portugal’s Douro River and AmaMagna, sailing the Danube through the heart of Europe.


Watch this video for a glimpse of what it is like sailing the enchanting Rhine River and consider joining our upcoming sailings featuring the Oberammergau Passion Play.


Contact our Cruise Specialists to learn more about sailing on the new AmaMora or to book on the Enchanting Rhine for 2020.

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